Author

Joachim Pefferkorn

Product Marketing Specialist at Nakisa

Bio

Joachim is a Digital Marketing, SEO, and Growth Specialist with a strong focus on optimizing product ads, website pages, and growth campaigns. He works at the intersection of multiple teams, particularly in presales where he plays a key role in giving compelling product demos, showcasing Nakisa’s value and product offering. He also supports product marketing through expert blogs, guides and competitive analyses, as well as content marketing with regular newsletters and social media content.

With over three years of experience in the tech industry in various verticals, Joachim’s skills lie in making complex solutions easily understandable and accessible to diverse audiences. He is dedicated to crafting data-driven marketing strategies that drive growth and engagement.

Recent articles by

Joachim Pefferkorn

7 Reasons you may have to reorganize

This blog outlines the key scenarios that can trigger the need for an organizational restructuring or transformation within a company. Understanding these potential catalysts allows organizations to proactively identify restructuring needs and leverage tools to model and execute reorganizations effectively.

Nakisa’s 2024 annual Voice of Client report 

We are proud to share the latest results of Nakisa’s 2024 Voice of Client (VoC) study, highlighting the actionable insights we’ve gathered and the improvements we’ve made to better serve you. This year’s report showcases how your feedback drives the evolution of our solutions and

Nakisa Decision Intelligence (NDI) is live! Transform how you make & execute strategic decisions with agentic AI. Learn more

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Nakisa HR suite

Nakisa Lease Administration

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Nakisa Workforce Planning

Nakisa Finance
& IWMS